See the best that Italian cycling design and manufacturing can offer at the Italian Pavilion at Interbike 2011.

Download the free Strava app to your smartphone and engage in a lttle Social Fitness & friendly competition for fun and prizes at the OutDoor Demo.

The Circulus Mini-Velodrome makes its Interbike debut this year and Cross Vegas returns as the Start of the International Cross Season!

Branding and eCommerce portal for the bike industry, powered by SPARC Retail

View video from Interbike 2011 including product features, interviews and event highlights.

Highlights from Day 1 of the 2011 show including Circulus and ARTCRANK.

Highlights from Day 2 of Interbike 2011 including SRAM's pArt Project, Greg LeMond's 25th Tour win anniversary and the City Style fashion show.

Riders head off to the epic trails of Bootleg Canyon to demo the latest gear and bikes from the bike industry.

Panoramic photo of the 2011OutDoor Demo at Bootleg Canyon in Boulder City, NV.

The Universal Sports Media Center at Interbike produces live streaming video interviews throughout the show with notable industry members and newsmakers.

Crowds at the Clif Bar booth in 2011 having some fun while at the show for business.

The City Style Urban Fashion Show, produced in partnership with Momentum magazine.

The Italian Pavilon at Interbike is home to some of the most iconic and storied brands in cycling and is one of the most popular areas of the show each year.