Retailer Profile

The Path Bike Shop

Tustin, CA

The Path Bike Shop was started on a shoestring budget in 1998. The original shop was 500 square feet. I was working at night to fund the shop and pay my bills. After a few years, I was able to pay myself and work at the shop full time. The shop has grown every year and continues to add space on as neighboring suites open up in the building. The shop is now approximately 5,500 square feet.
Shop name-

The Path Bike Shop

Shop Bio-

The Path Bike Shop was started on a shoestring budget in 1998. The original shop was 500 square feet. I was working at The Tustin Brewing Company at night to fund the shop and pay my bills. After a few years, I was able to pay myself and work at the shop full time. The shop has grown every year and continues to add space on as neighboring suites open up in the building. The shop is now approximately 5,500 square feet.

Year founded?

1998

Current Owners name?

Tani Walling

Who is the General Manager of The Path?

Neil Adams

How many locations does The Path have?

One

 

How many people does your store employ?

23 employees

What bike brands do you sell?

Our most popular brands include Santa Cruz, Ellsworth, Intense, Knolly, Kona, Moots, Pivot, Salsa, Transition, Yeti, Turner, Canfield, and Black Market Bikes.

What attracted you to the bicycle industry?

I started this business because I felt there was a need for a shop to serve the mountain bike community in this area. I grew up skateboarding and surfing. I wanted to see a shop that had the feel of the shops I hung out in as a kid.

What sets your shop apart?

We respect our customers and work hard to meet their needs. We offer a wide range of products and services that far exceeds the norm for a bike shop: rental/demo bikes, bike-fitting services, service and repairs on suspension forks and shocks, hydraulic brake systems, and wheel building. We stock a huge array of hard-to find service parts, components and accessories. We stay involved in the community by supporting local clubs, advocacy groups and race promoters. All of our staff are passionate bike riders, in all forms of cycling disciplines.

What's your specialty?

We are known for our huge inventory of mountain bikes and our custom bike builds. We try to create an experience for the customer and promote a lifestyle, not just a product. People come to us because of the quality of service and the quality of bike build we offer.

What's hot right now? What are your customers asking for the most?

Carbon frames, 29-inch wheels, endure-style bikes and bike fittings.

Who is the longest serving member of your staff?

Raul has been with us for 10 years.

Who is your favorite customer and why?

We have a great number of regular customers who feel like family, and it’s always great to see them walk in the door. We also love first-time visitors to the shop, because it’s our chance to share our passion with new friends.

What are your aspirations for the future?

We are never content and continually try to improve the experience we can provide.

What part of the business are you most proud of?

Creating a welcoming shop that embodies the mountain bike culture, and being a local bike shop that has been able to survive the changing economy.

Are you involved in advocacy? If so, what organizations do you support?

We strive to be a part of the cycling community in every way that we can. We support IMBA . We are heavily involved in the local mountain bike race scene; local races we support include the Enduro Stuff OC Parks Tour and the Over The Hump Mountain Bike Race series. Locally we have been a long-time supporter of SHARE Mountain Bike Club and the annual 50-Mile Ride for Project Rwanda. In our home city of Tustin, we participate in the annual fundraiser for the Tustin Unified School District, and we try to promote bicycle commuting here in town by example; many of our staff ride to work every day. The League of American Bicyclists honored us with a bronze level award for being a bicycle-friendly business.

What's the best thing about working in the bicycle industry?

We get to be around bikes and the people who love them all day long.

What clubs or teams do you sponsor?

We support a number of local riding clubs, including SHARE Mountain Bike Club, OC Riders, Trail Angels, and SoCal Trail Riders.

Do you have a favorite Pro Bike Racer?

Aaron Gwin is a local rider, and we’re super stoked to have such a world-class rider so close to home.