Exhibitor Spotlight

Primal Wear

Primal Wear, founded in 1992, has emerged as the leading designer and manufacturer of premiere cycling apparel for teams, shops and events around the world.  We believe in cycling as a positive influence globally and are dedicated to increasing the number of people that choose cycling as a means of recreation, environmental conservation and health.  Our mission is to provide the highest quality apparel available while fostering the growth of cycling through competition, community and advocacy.
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Bollé

In the 1980’s and 1990’s, Bollé had a comprehensive line of cycling eyewear and its products were worn by some of sport’s most famous names, including: Miguel Indurain and Laurent Jalabert. Now, Bollé is renewing its ties to cycling with a full selection of technologically-advanced eyewear designed for cyclists and sponsorship of the powerhouse international team, Orica GreenEDGE, and mountain biking legend, Eric Porter.

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Thorne Performance

Thorne Performance is the athletic performance division of Thorne Research, Inc., the most respected nutritional supplement company in the industry. Our team of doctors, nutritionists, scientists, coaches, and athletes comprise some of the best in the world. For nearly three decades, Thorne Research has been providing the purest nutritional supplements with the most scientifically-researched ingredients on the market.
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Giro

Founded in Santa Cruz, California in 1985, Giro Sport Design improves the connection between riders and the Ride. Since creating the first lightweight, high-performance helmets for cycling and snowsports, Giro has maintained a strong focus on interface products that enhance the feeling of freedom and independence that riding brings to life. As the leader in the design, fit and engineering of products that complement the body and improve the Ride experience, Giro is the first choice of riders worldwide.
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FOCUS Bicycles USA

Based in Carlsbad, California, FOCUS Bicycles USA is dedicated to enhancing the cyclist’s experience with premium, race-inspired designs that integrate German engineering, precision design and cutting-edge technology. True to the brand’s German lineage, FOCUS bicycles are developed, built, tested and delivered with utmost efficiency and to exacting standards.
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Cervèlo

Phil White and Gérard Vroomen founded Cervélo in 1995 when their design for a new time trial bicycle failed to garner interest from traditional bicycle manufacturers. Today, Cervélo is the largest triathlon bike manufacturer in the world and partner with the world’s most established and successful triathlon team, teamTBB and one of the world’s top pro road cycling teams, Team Garmin-Sharp-Barracuda.
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Tec Color

We are a Screen and Digital Printing Company that established roots in the Action Sports Industry over 50 years ago. We offer everything from stickers, banners, point-of-purchase signage, window graphics, floor graphics, wall graphics, and OEM decals.
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Park Tool

Park Tool has been manufacturing bicycle specific tools since 1963. Based out of St. Paul Minnesota, we are the world's largest bicycle tool manufacturer. A long-term dedication to quality, innovation, and customer service has made Park Tool the first choice of professional and home bicycle mechanics around the world.
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Easton Cycling

Easton Cycling is two parts science and one part passion. Born at the 1984 Olympic Games in Los Angeles, California, Easton Cycling exists for one reason—to make bikes better. Everything Easton does is based on performance. Easton embraces new materials, creates new technologies and introduces industry standards all to make your bike ride smoother, go faster and last longer.
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Green Guru Gear

Green Guru Gear upcycles old bikes tubes, wetsuits, climbing ropes, tents, banners and more by transforming them into high quality, durable, built in the USA backpacks, messengers, bikes bags and accessories.
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