Exhibitor Spotlight

Brand Bio

Based in Carlsbad, California, FOCUS Bicycles USA is dedicated to enhancing the cyclist’s experience with premium, race-inspired designs that integrate German engineering, precision design and cutting-edge technology. True to the brand’s German lineage, FOCUS bicycles are developed, built, tested and delivered with utmost efficiency and to exacting standards. For more information check www.focus-bikes.com.


Carlsbad, CA


Derby Cycle Werke


Year Founded


Founder of the Brand

Mike Kluge

Product Categories

Carbon and aluminum road, cyclocross, and mountain bikes

Featured Product


The same bike ridden by USA National Champions Jeremy Powers (Elite) and Zach McDonald (U23.) The Mares CX Rapha-FOCUS full carbon frames are the ultimate blend of light weight, stiffness, and vibration dampening, featuring a BB30 bottom bracket for superior power transfer and a re-designed “Bulldog” all-carbon fork that virtually eliminates brake chatter. The full Easton cockpit is matched with Easton EC90 SL tubular carbon wheelset and the drivetrain is SRAM Red.



FOCUS Raven 29r 2.0

This ultra lightweight, ultra efficient 29r hardtail features an all-carbon frame with internal cable routing, PF30 bottom bracket, and flattened seatstays to produce a frame that provides vibration dampening with rocket-like acceleration. Complementing the climbing abilities of the Raven 29r 2.0 is a stable, 70 deg. head tube angle and a RockShox Reverb dropper post for aggressive descents. The Raven 29r 2.0 comes with Shimano XTR, Fox Terralogic 100mm 15QR fork, and a CrankBrothers Cobalt 2 wheelset.

Sponsored Athletes/ Race Team(s)

Aqua & Sapone, Team Rapha-FOCUS Cyclocross, Team Vanderkitten, Jelly Belly p/b Kenda

Community Advocacy

FOCUS is a frequent supporter of charitable causes promoting bicycle advocacy