Giro

Brand Bio

Founded in Santa Cruz, California in 1985, Giro Sport Design improves the connection between riders and the Ride. Since creating the first lightweight, high-performance helmets for cycling and snowsports, Giro has maintained a strong focus on interface products that enhance the feeling of freedom and independence that riding brings to life. As the leader in the design, fit and engineering of products that complement the body and improve the Ride experience, Giro is the first choice of riders worldwide.

Location

Scotts Valley, CA

Ownership

Our parent company is Easton-Bell Sports

Year Founded

1985

Founder of the Brand

Jim Gentes

Product Catagories

Helmets, softgoods, footwear

Featured Products

Helmets: Air Attack

Women’s Series

Footwear: Empire Chamber, Jacket

Sponsored Athletes/ Race Teams

Helmets: Champion Systems, Garmin-Sharp, Rabobank, Rapha-Condor-Sharp, Rapha-Focus CX, Cannondale-Cyclocrossworld CX, Bontrager-Livestrong, Kona XC , Rabobank-Giant XC, Rad Racing U23, Spidertech, Paul Basagoitia, Greg Watts, and many more

Footwear: Rapha-Condor-Sharp, Rapha-Focus CX, Cannondale-Cyclocrossworld CX, Kona XC , Aaron Gwin, Andreas and Michael Raelert, Christian Vande Velde, Dave Zabriskie, Hubert Dupont, Laurens Ten Dam, Leanda Cave, Marco Pinotti, Taylor Phinney, Tom Danielson and more

Community Advocacy

We are proud to support the following organiztions that are working to improve lives and the Ride: Bike Belong, Ecology Action, IMBA, Livestrong, Pablove, Project Bike Trip, Transportation Alternatives, and more