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Bootleg Canyon > Boulder City, Nevada September 22 - 23, 2008	Roger Williams Park > Providence, Rhode Island October 21 - October 22, 2008

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OutDoor Demo
Bootleg Canyon in Boulder City, Nevada
Monday - Tuesday > September 22 - 23, 2008

Home to one of IMBA's "Epic Rides", Bootleg Canyon has become the center of product testing for the industry. Held for two-days under sunny blue-skies, this festive outdoor event provides buyers and the media opportunities to see and test the latest innovations firsthand. Two days of great trails, open roads, and thousands of bikes and products.

>> OutDoor Demo Contract (pdf)

Stay tuned for more details about OutDoor Demo 2008!

Feedback from past OutDoor Demos:

"OutDoor Demo is a huge benefit because we can reach shop employees at a level that is so much more tangible," said Christina Orlandella, marketing director at Crank Brothers. "The indoor aspect of the trade show is, of course, great, but OutDoor Demo has been phenomenal for us," Orlandella said in regard to the hands-on, testing aspect of the outdoor event.

"Everything we've been hearing about the demo has been very positive," said Joe Sandschulte of Redline Bikes who sponsored the cyclocross course. "Next year I'd like to bring out a full run of bikes and come down early and help make this aspect of the event even bigger. We had a great time - it was fantastic."

"The demo is really useful in deciding what bikes I am actually going to stock," said Stephen Newhall, manager of Rob & Charlie's in Santa Fe, New Mexico. "The number of models is mind-boggling, and part of my job is just to figure out which ones are likely to sell. And if you can actually ride a few of them, it makes it that much easier."

"I own a bike shop and bring all of my employees out to Interbike. OutDoor Demo is good motivation for them to come out, ride the bikes and better understand the products that they'll eventually be selling," said Rob Stotts, owner of H&S Bicycles in Burbank, California.

"The event is setup very well and Interbike has done a great job growing this segment of the tradeshow. It's a very important aspect [of the show] because people actually get hands on experience," added Tom McKee, of River Valley Cycle in Edmonton, Canada. "They could not have picked a better spot. Great trails with a ton of variety."