IBD's Offer Longer Term Consumer Financing to Sustain Higher Sales in Tough Economy

April 29, 2008

Source: Bicycle Newswire


With consumers' discretionary spending dwindling due to higher gas and food prices, the fight for what's left in their wallets is escalating.

IBD's are not only competing with other shops, but also with every other retailer looking for a piece of the consumer's discretionary dollar. Many bike dealers are utilizing longer term consumer financing to compete against the likes of home theater systems, high-def TV's and vacations

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