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FOR IMMEDIATE RELEASE
Interbike Announces First Annual Industry Awards Gala
Product Innovation and Athletic Performance Highlighted with Evening of Celebration
SAN JUAN CAPISTRANO, Calif. – May 7, 2014 – Interbike, the largest bicycle industry trade show in North America, today announced the first annual Interbike Awards. The industry gala event is set to take place Thursday, September 11, 2014, from 6:30-9:00pm at the Mandalay Bay Convention Center.
The Interbike Awards will honor achievements from the 2014 product year beginning in July 2013 and concluding in June 2014. Nominees and winners will be selected from categories across the bike community, including Product Innovation, Athletic Achievement, Dealer Excellence, Supplier Performance and Advocacy Efforts.
"At its heart, Interbike has always been about celebrating the bike industry," said Pat Hus, Vice President of Interbike. "Whether it's building new business relationships, introducing incredible product innovation, or just connecting with old friends over a beer, this event has long been the hub of the sport we all love. For years, we have wanted to expand on that ethos with an event to honor and highlight the achievements across our category. This year we have been able to move forward with that vision in large part because a host of strong industry brands that have partnered with us. We could not be more excited to unveil the first annual event, and I have no doubt it’ll be a night to remember."
The Interbike team has tapped Verde Brand Communications to produce the Interbike Awards. Over its decade-long history in the outdoor industry, Verde has garnered a significant amount of experience and success in event planning and execution, including the annual Wolverine Industry Party at Outdoor Retailer, among many others.
Interbike has also partnered with multiple media organizations and other key industry colleagues to curate the different award categories, select nominees and ultimately honor the winners:
- Product Innovation: Hi Torque Publications (Mountain Bike Action, Road Bike Action, BMX Plus!, Electric Bike Action)
- Athletic Achievement: The Competitor Group (Velo, Triathlete)
- Best-In-Triathlon: Triathlon Business International
- Dealer Excellence: Bicycle Retailer & Industry News
- Supplier Performance: National Bicycle Dealers Association
- Advocacy Efforts: PeopleForBikes
Interbike and its partners will designate multiple awards within each category, which will be announced June 1 with nominees to follow.
Tickets for the Interbike Awards can be purchased during the Interbike registration process. Special advanced ticket pricing for the event is $75 per person, and includes drinks, a sit-down dinner, awards show entertainment and complimentary access to the annual Sinclair Party. Advanced ticket pricing will end on August 8, and prices will increase to $120. A limited number of fully-sponsored tables and other sponsorship opportunities are available and can be purchased directly through Interbike. Contact Andria Klinger, Sales Director at 949-226-5745 / firstname.lastname@example.org for more information.
For more information on this event visit www.interbike.com/awards
Interbike returns to the Mandalay Bay Convention Center beginning with OutDoor Demo in Boulder City, Nev., September 8-9, 2014, followed by the Interbike Expo September 10-12, 2014.
Official event hashtag: #IBawards2014
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Interbike is the largest bicycle trade event in North America, bringing together manufacturers, retailers, industry advocates and media to conduct the business of cycling. Established in 1982, the show gathers more than 1,200 cycling-related brands, over 25,000 total attendees annually and is considered one of the most important global trade events for the bicycle industry.
Interbike is one of 90 premier trade events owned and operated by Emerald Expositions, a leading producer of large business-to-business tradeshows. Emerald Expositions, based in San Juan Capistrano, CA produces shows and conference events globally that connect more than 525,000 buyers and sellers across nine diversified end-markets. Markets covered include general merchandise, sports, hospitality and retail design, jewelry, photography, decorated apparel, building, healthcare and military.
More information about Interbike can be found at www.interbike.com
Communications and PR Director