September 14-20, 2018 , Reno Tahoe

Press Releases

Attendee Registration Opens for Interbike 2017


- Increased Focus on Retailer Education; PayBack Program Gaining Momentum -

SAN JUAN CAPISTRANO, Calif. – May 8, 2017 – Interbike, the largest bicycle industry trade show in North America, today announced that registration has opened for all attendees including retailers, distributors and media.

The focus for this year’s event is on retailer education, with numerous fresh and new sessions being put together and finalized in the coming weeks. The show is bringing IBD Summit-level speakers to the event both as part of Interbike University, and in partnership with the NBDA’s Super Seminars Plus. Experts from The Mann Group and Garage Peloton will present sessions related to retail growth strategies specifically for independent dealers that includes the latest trends in customer service, employee satisfaction, leadership, sales processes and more.

“Interbike is dedicated to being the annual event where North American retailers can not only meet face-to-face with current and prospective brands – they can learn from experts both in and out of the industry to help them grow their businesses,” said Pat Hus, Vice President of Interbike. “We’re taking it up a notch this year with plans for on-floor education, panel discussions from retailers sharing success stories and more.”

Interbike’s recently launched PayBack program has started to gain momentum with brands like Feedback Sports, Sidi, Lectric Cycles, Inno Racks, Nite Ize and more signing on early, as well as national distributor J&B Importers. The program rewards retailers for placing at-once orders with participating brands at the show with cash rebates. Retailers are given extra bonuses for placing orders with more than one brand, and can make up to $1500 – which has the potential to cover travel and expense costs to Interbike.   

To register for Interbike 2017, or for more information, please go to

Hotel room blocks are now open as well, and the best deals can be found exclusively through Interbike’s official travel partner, OnPeak. More information on Interbike’s hotel blocks can be found at

Interbike returns to the Mandalay Bay Convention Center beginning with OutDoor Demo in Boulder City, Nev., September 18-19, 2017, followed by the Interbike Expo, September 20-22, 2017.

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About Interbike

Interbike is the largest bicycle trade event in North America, bringing together manufacturers, retailers, industry advocates and media to conduct the business of cycling. Established in 1982, the show gathers more than 1,200 cycling-related brands, over 20,000 total attendees annually and is considered one of the most important global trade events for the bicycle industry.

Interbike is owned by Emerald Expositions, the largest operator of business-to-business trade shows in the United States, with its oldest trade shows dating back over 110 years. The company operates more than 50 trade shows, including 31 of the top 250 trade shows in the country as ranked by TSNN, as well as numerous other events. Emerald Expositions’ events connect over 500,000 global attendees and exhibitors and occupy over 6.7 million NSF of exhibition space. The company has been recognized with many awards and accolades that reflect industry leadership as well as the importance of its shows to the exhibitors and attendees they serve.

More information about Interbike can be found at


Justin Gottlieb
Director, Communications and PR