September 14-20, 2018 , Reno Tahoe

About the Show

Attend the Largest Annual Gathering of the Bicycle Industry in North America

The all new Interbike Marketweek is where the bicycle industry and enthusiasts, alike, gather to celebrate, educate and do business and, of course, ride!  Bicycle retailers, media, importers and distributors can discover the latest in bicycle technology, including bicycle demos at the 1.5-day demo event for the trade – OutDoor Demo at Northstar California Resort. Attendees can also meet with hundreds of exhibitors offering everything the bicycle industry has to offer, including: road, mountain, triathlon, electric bikes, nutrition, apparel, safety, accessories, power and more. Boost your cycling business by finding the latest products and trends, attending valuable retailer education sessions and networking with the top retailers and suppliers in the industry.


Interbike Marketweek Highlights


  • More than 750 companies representing over 1,400 brands – all on one floor.
  • The Industry Breakfast: From supply to retail to media and all things in between, this annual event always delivers a dynamic speaker to enjoy listening to while enjoying a hot meal to start the day.
  • Educational Sessions: Whether it’s the NBDA Super Seminars, Mann U at Interbike, the Fit Symposium, the Women’s Collective, the Electric Bike Theatre or the various technical seminars, Interbike offers numerous opportunities to help enhance the skill set of front-line sales employees, service mechanics, managers and owners.
  • The Circuit: Hop on this purpose-built indoor bicycle demo track, test ride a variety of e-bikes, fat bikes, and lifestyle bikes and interact with the manufacturers leading these categories today.

2018 Show Dates & Hours


Northstar Free-Ride Festival (Consumer Demo) 
September 15-16 at Northstar California Resort, Truckee, CA

Sat., Sept. 15 9:00 AM – 5:00 PM
Sun., Sept. 16 9:00 AM – 5:00 PM


OutDoor Demo (Retail Demo)
September 16-17 at Northstar California Resort, Truckee, CA

Sun., Sept. 16 1:00 PM – 5:00 PM
Mon., Sept. 17 8:00 AM – 6:00 PM


Interbike Expo
September 18-20 at Reno-Sparks Convention Center, Reno, NV

Tues., Sept. 18 10:00 AM – 6:00 PM
Wed., Sept. 19 10:00 AM – 6:00 PM
Thurs., Sept. 20 10:00 AM – 4:00 PM


Test Ride New Bicycle Models at The Ultimate OutDoor Demo

Northstar California Resort in Truckee, CA will be the new home for Interbike’s OutDoor Demo and all new Consumer Festival. This event gives cycling retailers and enthusiasts the opportunity to test the performance of the latest products the industry – in the terrain it was designed for. There’s no better place for you to get the hands-on product experience you need to educate your customers throughout the buying process.

Interbike Show Dailies by Bicycle Retailer and Industry News

Featuring daily show news, product reviews, events listings, photos and more – the Interbike Show Daily captures the essence of the show shares it with thousands of tradeshow attendees each day.

2017 Show Dailies

Day 1

Day 2

Day 3